GPMA had the pleasure of assisting CHANEL with the launch of their N°1 de CHANEL range through an exquisite spa takeover in the heart of Franschhoek. The serene setting provided the perfect backdrop for a day dedicated to wellness and mindful luxury.

A curated group of influencers and media were invited to step away from the demands of daily life and immerse themselves in nature. The experience featured a calming yoga session, a deeply restorative sound bath, and a nourishing spread of beautifully curated canapés paired with freshly squeezed fruit juices — all designed to complement the day’s focus on wellbeing. Guests were also taken through the extended range of products under the N°1 de CHANEL umbrella, celebrating the brand’s commitment to holistic beauty and self-care.