An invitation into the world of SUBLIMAGE. Created for a select group of influencers, the experience immersed guests in one of CHANEL's most prestigious skincare collections through a journey shaped by the House's heritage, craftsmanship and uncompromising attention to detail.

GPMA worked closely with the CHANEL team to bring the experience from concept through to execution, shaping everything from creative direction and personalised guest communications to venue transformation, hospitality and immersive brand storytelling.

The result was a considered and seamless guest journey where each element worked together to create an experience that felt distinctly CHANEL.